One day, the store's running fine, the next day sales are dropping, ACOS is high, and listings are filled with negative reviews. Sounds relatable?
Every Amazon brand store owner has encountered marketplace issues and seen their ROIs drop. And this is despite following the platform's rules, regulations, and algorithms.
However, there are techniques to pinpoint what went wrong – Amazon Store Audit – and Dotcom Reps is the expert you need.
Audit experts inspect the brand stores diligently to find hidden issues that tend to curb sales and minimize ROI.
Whether you are preparing to launch a new product or battling a host of unforeseen issues, a comprehensive Amazon Store Audit is your first and most important step toward regaining control.
We have the expertise you need to meticulously examine Seller Central and Vendor Central accounts for maximum sales.
Contact us to learn more!
A proactive Amazon Store Audit can be the difference you are looking for in a successful launch. Our comprehensive audit approach helps you identify and address potential issues that could hinder sales momentum.
For established Sellers and Vendors, an audit is a diagnostic tool, providing a clear roadmap to address underperformance and improve overall profitability.
An audit is particularly crucial when –
Such situations call for professional measures, and Dotcom Reps is here for you with the best Seller Central and Vendor Central audit services.
Our approach to an Amazon Store Audit is methodical and thorough, leaving no stone unturned. We have experience of 15+ years in Amazon consulting and will break down the audit into several key pillars, providing you with a detailed report and actionable recommendations for success –
Product Listing Optimization
We perform a forensic analysis of your listings, checking for keyword integration, bullets, title, descriptions, A+ content, imagery, and more.
We also identify new keyword opportunities you may be missing, as well as the quality of your product descriptions and A+ Content (formerly Enhanced Brand Content).
We focus on crafting a compelling brand story, using engaging visuals, and addressing common customer questions to reduce returns.
Advertising and PPC Audit
Advertising is often the most significant expense for Amazon sellers, and an inefficient campaign quickly drains your profits.
We review the structure of your Sponsored Products, Sponsored Brands, and Sponsored Display campaigns. We evaluate your bidding strategy, keyword targeting, and negative keyword implementation to reduce wasted spend.
We analyze your ACOS and TACOS (Total Advertising Cost of Sales) to determine the profitability and overall effectiveness of your ad campaigns.
Seller Central and Vendor Central Health
Your Seller Central and Vendor Central are a treasure trove of data. We conduct a thorough review of your account health, including performance metrics like Order Defect Rate (ODR) and Late Shipment Rate.
We analyze the product reviews to identify recurring issues. We check for any listings that are suppressed or have stranded inventory, which can severely impact sales and storage fees.
Competitive Analysis
Understanding your competition is vital. Our audit includes a detailed analysis of your top competitors. We appreciate their keyword strategy, pricing plans, and promotions, which enable us to compare your position in the marketplace.
Our analysis helps identify gaps in the market that your products can fill, as well as weaknesses you can capitalize on through targeted marketing.
At Dotcom Reps, we invite you to partner up with us for a comprehensive, easy-to-understand report that outlines our findings. We offer a complete audit report with data-backed insights and a prioritized list of actionable recommendations.
Why choose us? –
At Dotcom Reps, you can find the right tools and tactics to transform your Amazon storefront for elevated performance, more sales, and success.
Let's perform an audit and get your Amazon store back on the right track!