How To Avoid Losing Your Amazon Listing: Key Words to Avoid on Your Detail Page

Adam E. Wilkens

Published:

Are you an Amazon seller concerned about the impact of your product descriptions on search visibility? You’re not alone. Keywords play a crucial role in determining whether or not shoppers can find and buy your products, so understanding what words to avoid is critical for maximizing sales. In this blog post, we’ll discuss why certain words should be avoided in detail page content and how you can ensure that your listing stands out from the competition. Read on to discover helpful strategies and tips for increasing the effectiveness of your listing while avoiding common pitfalls!

In the business of e-commerce, the words you use can have a huge impact on how successful your product is. It's not just about choosing the right keywords for SEO purposes; it's also about using language that will help customers understand and relate to your product as well as encourage them to make a purchase. When it comes to Amazon product descriptions, there are certain words and phrases that should be avoided in order to ensure an effective, customer-friendly description.

The most important word to avoid is “cheap”. This word carries with it implications of low quality which is not what you want your customers to think when they read your product description. Instead of using this word, try words like “affordable” or “economical” which don't carry the same negative connotations but still indicate that your product is priced reasonably.

Another word that should be avoided when writing Amazon product descriptions is “exclusive”. Although this term may sound impressive, its meaning can be confusing for some customers. It implies that only certain people or groups can access or purchase the product, when in reality anyone who visits the Amazon page can buy it if they choose to do so. To avoid any potential confusion, try using descriptive words such as “limited-edition” or “rare” instead.

Finally, avoid using overly technical terms in your Amazon product descriptions as these may be difficult for some customers to understand and could potentially turn them away from making a purchase. Stick with terms and phrases that are easily understood by everyone so customers know exactly what they're getting when they buy your item and feel confident in their decision to do so.

By avoiding these three key words and phrases when crafting Amazon product descriptions, you can ensure that your writing resonates with customers and does not turn them off from making a purchase. Keep these tips in mind for all of your e-commerce endeavors so you can reap the rewards of success!

Some of the common keywords and claims that Amazon has recently restricted include the following:

CPSC approved / certified EPA approved / certified FDA approved / certified Certified Approved Soap Mildew Coronavirus Germs Virus COVID-19 Bacteria Antibacterial Anti-bacteria Repel Insects Healthy CBD Cancer Cancroid Chlamydia Coronavirus and/or COVID-19 Cytomegalovirus (CMV) Human Papilloma Virus (HPV) Gonorrhea (‘The Clap’) Hepatitis (A, B & C) Herpes Simplex Virus 1 and 2 (HSV1 & HSV2) Human Immunodeficiency Virus (HIV) Acquired Immune Deficiency Syndrome (AIDS) Lymphogranuloma Venereum (LGV) Mononucleosis (‘Mono’) Mycoplasma Genitalium Nongonococcal Urethritis (NGU) Pelvic Inflammatory Disease (PID) Pubic Lice (‘Crabs’) Scabies Syphilis Trichomoniasis (‘Trich’) Liver disease Multiple sclerosis Kidney cirrhosis or disease Alzheimer’s disease Dementia Stroke Parkinson’s/ Parkinson Diabetes/ Diabetic/Diabetic Neuropathy Flu Influenza Meningitis Glaucoma Cataract Attention Deficit Disorder Drugs (also known as ADD or ADHD) Concussion Traumatic brain injuries (TBIs) Nano silver Anti-Bacterial Anti-Microbial Anti-Fungal Tumor Seasonal Affective Disorder (SAD) Depression Cystic Fibrosis Hodgkin’s Lymphoma Lupus Muscular Dystrophy Multiple Sclerosis ALS (Amyotrophic lateral sclerosis, or Lou Gehrig's disease) Gout Crohn’s Celiac Epilepsy Seizures Obesity Autism Addictive substance withdrawal

If you have included any of these words on your ASIN product detail page, complete a full updated via inventory file and remove them.

In addition, there many product types which cannot be sold on Amazon, these are located in the below link

https://sellercentral.amazon.com/gp/help/help.html?itemID=200164330

Search engine visibility is a critical component for any website that wants to be successful. To ensure that a website can be found on the web, keywords play a crucial role. Keywords are words or phrases that searchers use to find content related to their query. When used strategically in the body of text on a website, these keywords can help guide search engine crawlers and increase a site's visibility in search engine results pages (SERPs).

When it comes to keyword strategy, it’s important for website owners to understand how search engines use keywords to determine relevance and rank websites within SERPs. Search engine algorithms rely heavily on the density and placement of relevant keywords when indexing webpages and determining where they should appear in search results. For example, if a website posts an article about “how to clean your car” but fails to mention this topic in the title or URL of the page, then it will likely fall behind other pages that do include those specific words in their titles and URLs. This same concept applies across all types of content including blog posts, product descriptions, images, videos, and more.

To ensure that websites have maximum visibility for their target keywords, website owners should ensure that they have researched the most relevant terms associated with their industry or products/services before creating content and optimizing their site structure. This includes incorporating target keyword phrases into titles and meta descriptions as well as sprinkling them throughout headings, images' alt-texts and even body text whenever possible. Additionally, websites should focus on producing quality content regularly rather than just stuffing keyword phrases onto pages without considering context or relevance; this will help create an effective long-term SEO strategy while also providing value to readers who arrive at the page via organic search results.

When crafting a product description, it is important to remember that the purpose of the description is to provide customers with detailed information about the product so they can make an informed purchase decision. To this end, it is essential to avoid common pitfalls such as not providing enough detail, making unsubstantiated claims, or using overly technical language.

Failing to provide sufficient detail in the product description can leave potential customers with unanswered questions and lead them to seek out other sources for more information. This could potentially lead to lost sales if those customers decide to purchase the product elsewhere. Therefore, when writing a product description, be sure to include all relevant details such as size, weight, materials used, etc., so that potential customers have all the information they need at their fingertips.

Making unsubstantiated claims about a product can also be detrimental. For example, if you claim that your product offers something extraordinary without any evidence or explanation of how this claim is true then potential customers may feel misled and skeptical of your brand. Instead focus on providing factual descriptions and highlighting features of your products that add value for customers in an honest way.

Finally, avoid using overly technical language or jargon in your product descriptions; while industry terms can be helpful they should be used sparingly and explained clearly whenever possible. Remember that many of your potential customers won't be experts on the subject matter so try to use language that is concise but easily understandable by anyone who reads it. Point 3: Provide strategies and tips for creating effective and engaging listings

Creating effective and engaging listings can be a challenging but rewarding undertaking. When crafting a listing, it is important to make sure that it is both visually attractive and provides the right information to potential customers. H

Here are some strategies and tips for creating great listings:

First, consider the design of the listing. Think about how you want to present your product—you may want to include photos or videos that show off its features, or create graphics that will stand out from other listings in the marketplace. Additionally, make sure that your product descriptions are concise and informative—avoid long paragraphs of text or overly promotional language.

Next, think about keywords related to your product. Incorporate these into your title as well as throughout your description—this will help customers find your listing more easily when they search for specific items on the marketplace. Also, use relevant hashtags where applicable; this will further help customers locate your products when they do searches on social media.

Finally, offer incentives and discounts where appropriate. These can be a great way to attract more buyers to your listing; however, be careful not to discount too heavily as this can lead to lower profits in the long run! Additionally, focus on excellent customer service in order to build trust with shoppers—answer questions quickly and provide helpful support whenever possible.

By following these strategies and tips for creating effective and engaging listings, you’ll be well on your way towards success in any online marketplace!